A Jewellery Industry Professional with 14+ years of experience in design, marketing, PR, and creative direction, Birgit Marie Herold-Schmidt has gained extensive industry-specific knowledge working with independent and established jewellery brands.

With a global, cross-disciplinary perspective and several awards in the jewellery industry, Birgit is a creative expert dedicated to the beauty of metals, gemstones, enamel, and beyond.

Her career milestones include serving as Creative Director of the award-winning London-based jewellery brand SMITH/GREY, Visiting Lecturer at the Royal College of Art, and Head of Product and Design at an internationally operating jewellery manufacturer.

”AMBRE AZUR is my boutique consultancy dedicated to the world of fine jewellery.
Here, I offer a refined and holistic approach to brand building, tailored specifically to the needs of jewellery designers, brands and makers.”